Archive for September, 2013

Pappy Tracker Icon

Monday, September 30th, 2013

I just finished the icon for Pappy Tracker, a new iOS app by Buzamoto that tracks all sightings and appearances of the extremely desired and almost impossible to find bourbon Pappy Van Winkle across instagram and twitter. To put it in Buzamoto’s words (from the description in iTunes):

By constantly monitoring Twitter and Instagram for up-to-date information about where others are finding this prized bourbon, you get a leg up on the competition. When it comes to tracking down this bourbon, knowledge is everything. The PappyTracker helps you find the information you need, and notifies you when new information surfaces.

After many trials and a lot of deliberation with Buza, we settled for a flat and simple style following the iOS 7 new graphic direction, and we chose to peg a location icon on the shoulder of a bottle to represent the action of tracking the Pappy. I am VERY satisfied with the result.

pappy